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Tag: AR

  • Mark Zuckerberg’s metaverse vision is over. Can Apple save it? – The Guardian

    And then there is the elephant in the room – and the reason why it may still be too early to fully write off Meta’s metaverse ambitions altogether. On 5 June, Apple is set to lift the lid on the worst kept secret in tech: its own virtual reality headset.

    Piecing together leaks from the supply chain, reports from California and the groundwork the company has laid with developers, it is clear that the iPhone maker is planning to take a radically different approach from its rival, with a price tag in the thousands of dollars and a long-term goal to create a device that people do not feel the need to take off when they want to speak to people in the same room as them.

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  • This is Meta’s AR / VR hardware roadmap for the next four years – The Verge

    Aside from the Quest lineup, Meta also has thousands of employees building future AR glasses and wrist devices for controlling them. The key difference from VR is that the company intends for AR glasses to eventually be worn throughout the day as a replacement for smartphones. Zuckerberg has called them the “holy grail” device that will “redefine our relationship with technology” by the end of this decade.

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  • At Apple, rare dissent over a new product: interactive goggles – The New York Times
    Apple’s headset is considered a bellwether for virtual and augmented reality. For more than a decade, tech leaders have been hyping it as the next wave of computing after the smartphone. … But the road to deliver augmented reality has been littered with failures, false starts and disappointments, from Google Glass to Magic Leap and from Microsoft’s HoloLens to Meta’s Quest Pro. Apple is considered a potential savior because of its success combining new hardware and software to create revolutionary devices. Still, the challenges are daunting.

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